SmallHouse is a new Hip-Hop label starting in Nashville.
Nigel, a co-founder and my point of contact, asked to incorporate the "SH" initials of the company, as well as subtle imagery of a house, in a modern, easy-to-read package. I was also asked to include 2 elements from previous design iterations: the "Negative Space House" between the "A" and the "U," and the bisected "O" reminiscent of a traditional home window.
DANCE 4 HOPE
NEW YORK, NY
Dance 4 Hope is a non-profit based in New York City.
Hope, the owner and founder, wanted something very readable, urban, and elegant. The final design uses flowing lines inspired by classical dance and harmony, while also feeling at home in the more modern landscape of urban dance in The Big Apple.
Yellow House is an artist management company based in Nashville, TN.
Jack and Dane, the co-founders of Yellow House, picked this design off an initial sketch page in pursuit of something modern that would translate well on merch and stand out among their peers in the same space. The design incorporates the "Yh" initials of the company in a distinct and aggressive form befitting their passion for the artists they represent.
FLEMING MEDIATION TRAINING
Fleming Mediation Training is a mediation and mediation training company based in Springfield, TN.
Charlotte, the owner and founder, asked for a design incorporating her heritage, warm autumn colors, and the idea of unity between a mediator and other interested parties. The final design is refined and professional, with a modern, recognizable icon that can confidently occupy letterhead on its own.